The expression “Ala Carte” is works to depict the manner in which services are offered at some advertising agencies. It includes a broad “menu” of action-oriented marketing services:

  • Strategic Marketing
  • Market Analysis
  • Customer Research
  • Sales Force Incentive Programs
  • Customer Contests
  • Packaging Concepts
  • Point of Sales Material
  • Special Events
  • Trade Shows
  • Conferences
  • Fundraisers
  • Trade Missions
  • Communications
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